Gran Vía · Templo de Debod · Almudena · Cuatro Torres
Amway Leadership Seminar 2027

Madrid

Royal palaces, golden sunsets and dinners that start at ten. Madrid is waiting for Asia's top leaders. Will you be one of them?

WhereMadrid, Spain
When2027 · TBC
ForPlatinum & above
01 — The seminar

The Amway Leadership Seminar is where the year's top leaders are recognised, inspired and celebrated. In 2027 we gather in Madrid: Spain's sun-soaked capital of royal palaces, world-class art and late, long dinners.

Palacio Real & Almudena
Puerta de Alcalá
Cuatro Torres
Templo de Debod
Plaza Mayor
Gran Vía
Scroll through Madrid

From golden hour to midnight

Palacio Real

Where leaders are celebrated

Madrid has welcomed royalty for centuries. In 2027, it welcomes you.

Puerta de Alcalá

Every journey has a gate

Platinum & above: this one is open to you.

Cuatro Torres

Rise to the top

Leaders don't wait for the view. They climb to it.

Templo de Debod

Golden hour, Madrid style

The sun sets behind a 2,200-year-old temple, the best view in the city.

Plaza Mayor

The city wakes up at night

As the sun goes down, Madrid's grand square fills with life.

Gran Vía de noche

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Palacio Real
Palacio Real de Madrid
Palacio Real

A city built for royalty

The official residence of Spain's royal family, and the largest royal palace in Western Europe.

3,418rooms in the palace
02 — A day in Madrid

From morning art
to midnight churros

09:30
Museo del Prado

Museo del Prado

Velázquez, Goya and El Greco under one roof. One of the world's great art museums.

Plaza Mayor

Plaza Mayor

Coffee under the arcades of Madrid's grand 17th-century square.

Paella at Mercado de San Miguel

Lunch, Spanish time

Paella and tapas at Mercado de San Miguel. In Spain, lunch starts at two.

Puerta de Alcalá

Puerta de Alcalá & El Retiro

Walk through the 18th-century gate into Madrid's grandest park.

Templo de Debod at sunset

Sunset at Templo de Debod

A 2,200-year-old Egyptian temple, gifted to Spain, with the best sunset in the city.

Gran Vía at night

Gran Vía after dark

Dinner starts late. The lights of Madrid's Broadway are just getting going.

Flamenco dancer

Flamenco

Passion, up close, at a tablao: an intimate flamenco venue.

Churros con chocolate

Churros con chocolate

The Madrid way to end the night: crisp churros, thick hot chocolate.

03 — Culture, up close

Old soul, modern rhythm

Flamenco
FlamencoBorn in Andalusia, loved in Madrid
Cibeles at night
Plaza de CibelesWhere Real Madrid fans celebrate
Mercado de San Miguel
Mercado de San MiguelTapas under iron and glass
Santiago Bernabéu stadium
Santiago BernabéuHome of Real Madrid
Cuatro Torres business district
Cuatro TorresModern Madrid's business skyline
Churros con chocolate
Chocolate con churrosA Madrid ritual since the 1800s
04 — Travelling from Asia

Your Madrid travel guide

Practical tips for leaders flying in from Malaysia, Singapore and across Asia. Official ALS travel details will be shared once qualification opens.

Flight

One stop, about 16–18 hours

There are no direct flights from Kuala Lumpur. Most routes connect through Doha, Dubai or Istanbul.

Time

6–7 hours behind Malaysia

6 hours in summer, 7 hours in winter. Plan a slow first day to recover from jet lag.

Entry

Visa-free for many Asian passports

Malaysian and Singaporean passport holders can visit Schengen countries for up to 90 days without a visa. Check whether you need the new ETIAS travel authorisation before you fly.

Halal

Halal food & prayer

Halal restaurants are easy to find, especially around Lavapiés. The Mosque of Madrid (M-30) welcomes visitors. Many tapas contain pork (jamón), so ask before ordering.

Taste of home

Asian food in Usera

Usera, Madrid's Chinatown, is full of Chinese restaurants and Asian supermarkets for when you miss home.

Meal times

Eat late, like a local

Lunch runs from 2 to 4pm, and dinner rarely starts before 9pm. Snack on tapas in between.

Power & money

Type C/F plugs · Euro

Bring an adapter: Malaysia and Singapore use Type G plugs. Cards are accepted almost everywhere.

Shopping

Shop tax-free

Non-EU visitors can claim back VAT on eligible purchases. Ask for a tax-free form and keep your passport with you.

HolaHelloGraciasThank youSin cerdo, por favorNo pork, please¿Cuánto cuesta?How much is it?¡Vamos!Let's go!

Travel details are general guidance and can change. Always check entry requirements with official sources before booking. ALS dates · TBC

05 — Beyond the city

Two hours of history, thirty minutes away

06 — Watch

ALS Madrid 2027, the film

07 — Your goal

Platinum & above.
The road to Madrid starts now.

If you're Platinum and growing, this seminar is yours to earn. Set your goal, share it with your team and make 2027 the year you qualify. Qualification criteria · TBC

"I'm fighting for ALS 2027!"
Create my ALS photo